Beverage Chronicles is an award-winning radio show and multimedia platform dedicated to exploring the art, culture, and business of beverages. Through engaging storytelling and insightful conversations, we connect audiences with the people, brands, and innovations shaping the global beverage industry.
From beer, wine, and spirits to coffee, tea, functional, RTD, and non-alcoholic beverages, we feature the stories behind the products, businesses, and trends driving the industry forward. Our guests include distillers, winemakers, brewers, coffee roasters, tea producers, beverage creators, restaurateurs, hospitality leaders, entrepreneurs, and industry innovators from around the world.
With an audience of more than 800,000 listeners across 48 countries, Beverage Chronicles has become a trusted destination for industry news, product discovery, and thought leadership. We celebrate the craftsmanship, passion, and people behind every sip while providing a platform for meaningful conversations that educate, inspire, and connect the global beverage community.
If your story informs, inspires, or is helping shape the future of the alcoholic or non-alcoholic beverage industry, we'd love to hear from you.
All Episodes. Explore every Beverage Chronicles episode, from craft beer deep-dives and wine education to spirits, cocktails, food pairings, and beverage business trends. Episodes are updated weekly and available across AM/FM radio and 100+ podcast platforms worldwide
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🍺 Beer, Breweries & Craft Brewing
🥃 Spirits, Distilleries & Liquor Brands
🍷 Wine, Wineries & Vineyards
☕ Coffee, Tea & Specialty Beverage Producers
🥤 Non-Alcoholic, Functional, Wellness & Ready-to-Drink (RTD) Beverage Brands
🍸 Cocktail, Mocktail & Beverage Creators
🌱 Flavor Innovation, Ingredients & Product Development
🏭 Bottling, Canning, Packaging & Beverage Manufacturing
🚚 Distribution, Logistics & Supply Chain
🛒 Retail, Beverage Merchants & E-Commerce
🍽️ Restaurants, Bars, Hotels & Hospitality
🎪 Trade Shows, Festivals & Beverage Industry Events



Radio Show Impact
5 Ways a Radio Show Feature Impacts Your Brand
1) Builds instant trust through third-party endorsement
When a host or contributor talks about your brand, it’s earned media—not an ad—so listeners perceive it as a trusted recommendation.
2) Dramatically lifts brand awareness
Radio reaches over 92% of U.S. adults weekly and consistently ranks as a top driver of unaided brand awareness, even outperforming TV in some studies.
3) Drives measurable action (search, web traffic, sales)
Brands that integrate radio see lifts such as +27% in web traffic, +30%+ in in-store sales, and up to 40% more branded search volume after campaigns air.
4) Creates emotional connection through storytelling
The human voice and sound-rich segments (tastings, origin stories, pairings) make your brand memorable and help listeners form a relationship with it.
5) Amplifies your other marketing
Radio primes audiences to notice your social, retail, and digital messages, making every other channel more effective and improving overall ROI.
What Makes a Great Story?
Team
People. Brands. Stories.

Gary Monterosso is an award-winning drinks journalist, author, and television personality with decades of experience covering the beverage world. His work as appeared on the History Channel, BBC, SiriusXM, CBS News, PBS, and numerous national and international platforms.
Gary brings a rare combination of deep knowledge, curiosity, and storytelling, making Beverage Chronicles both educational and entertaining for casual drinkers and industry professionals alike.
Founder
Creator & Host
Gary Monterosso

Michelle Lam is an award-winning public relations executive and Wine & Spirit Education Trust (WSET) honoree specializing in spirits, cocktails, ready-to-drink beverages, and emerging category trends. As founder of a boutique PR agency serving the global beverage industry, she leads national campaigns for whisky, gin, rum, tequila, vodka, and craft RTD brands, while contributing expert commentary to the Beverage Chronicles radio show. Her work connects listeners with the distillers, blenders, bartenders, and brand builders defining the future of the beverage landscape.
Managing Partner & Co-Host
Michelle Lam

Rachel Benkowski is a Certified Cicerone®, beer historian, and co-founder of Beer Babes Family, a nonprofit that supports women in the beer industry through grants, collaboration brews, and community. As a regular contributor to the Beverage Chronicles radio show and podcast, she shares insights on beer styles, flavor profiles, and the history and culture behind the glass.
Contributor,
Beer & History
Rachel Benkowski

Christina Martin is a chef educator, healthy food advocate, and food writer who serves as the food and beverage contributor to the Beverage Chronicles radio show and podcast. She brings a culinary and wellness-focused perspective to every segment, pairing beer, wine, spirits, and cocktails with approachable, ingredient-driven recipes and lifestyle tips.
Contributor, Food & Beverage
Christina Martin













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